Best Buy is selling PS5 consoles, but access is limited to its new $200 membership plan
Best Buy recently sold a new inventory of PlayStation 5 consoles, but only for customers who also subscribe to the $200 technical protection plan.
PS5 and Totaltech membership
Totaltech was launched nationwide this month as a technology protection plan that costs $199.99 per year.
Sony’s new generation of game consoles was released in November 2020. But so far, the supply of new systems is extremely low.
Although PlayStation 5 is easy to buy in China, it is difficult for gamers in other countries such as the United States to access this game console.
Since the launch of PlayStation 5 and Xbox Series X/S in November 2020, both systems have been extremely difficult to obtain.
Most retailers only sell through digital storefront systems, and when the store replenishes, they will soon be sold out again.
However, this is a bit different in China, because Chinese retailers are selling PlayStation 5 in stores and seem to have a large inventory.
This is mainly due to the fact that the Chinese market prefers mobile and PC games to game consoles.
Best Buy received an in-store PS5 replenishment in September, allowing some North American gamers to get an elusive console before the store quickly sold out again.
According to a report from Video Games Chronicle, Best Buy recently started selling a limited inventory of PlayStation 5 game consoles online.
However, this sale is limited to customers who pay for the company’s Totaltech technology protection plan.
Benefits for customers
The subscription fee is $200 per year and can provide customers with benefits such as 24-hour technical support and free shipping.
According to the retailer, Best Buy Totaltech gives you peace of mind in a comprehensive plan: 24/7 technical support, active membership for most Best Buy purchases, free shipping and standard installation for up to 24 months of product protection, and other huge benefits.
Exclusive access to hardware sales is not listed as one of Totaltech’s main benefits, but Best Buy retains the rare console anyway.
Totaltech asked to effectively increase the price of PlayStation 5 by $200.
The Covid-19 effects
Inventories of PlayStation 5 and Xbox Series X/S have been frustratingly low, and distributors such as Best Buy are taking advantage of the despair of gamers.
In late September, Best Buy sold PS5 and Xbox Series X consoles in stores for the first time this year, attracting long queues in many locations.
After the pandemic shut down important supply chains and as countries implemented social distancing measures, demand for gaming equipment increased significantly, gaming console manufacturers have been struggling with inventory shortages for more than 18 months.
The AMD boss, who manufactures the internal CPU and GPU of PS5 and Xbox Series X/S, recently stated that she expects chip supply problems to gradually ease in the second half of 2022.
Chip maker Toshiba also recently warned that the supply of power-regulating chips will continue into next year or even longer.
Limiting console sales to those who pay an extra $200 for Totaltech is a clear way for the company to make extra profits from high demand and low supply.
Although Best Buy has now sold out of PlayStation 5 consoles, unfortunately, future replenishment may only be sold to Totaltech subscribers.